Green finance is a common language
Jean-Baptiste Vaujour is a Professor of Practice at emlyon business school where he teaches about consulting and green finance. He is an energy economist and a registered expert at the EU Commission and for the World Energy Council. He has recently published a book on the decarbonisation of the economy. In this article, we explore the stakes around the emergence of a common language when stakeholders discuss green finance. Based in economic theory, this requirement has been a constant request from market participants and a major regulatory achievement for the European Commission. Unfortunately, it is also only a prerequisite to actual environmental impact and even so, it already faces challenges and strong headwinds. Economic theory requires transparent information for efficient decisions Most of economic theory rests on the idea that market channel information to stakeholders in a transparent, immediate and free way. Investors can then decide on an efficient allocation o